What’s New at Onspire Health Marketing

Sunshine Act – Its time to comply. Do you know how?

Designed to enhance transparency between healthcare companies, physicians and the public, the Physician Payments Sunshine Act requires group purchasing organizations, medical device and pharmaceutical companies to track and report gifts and payments greater than $10 or more than $100 annually

August 19, 2013
Be Authentic. Align Experience with your Brand Promise

Emotional Branding in Healthcare

As any successful healthcare marketer can attest, advertising alone does not build emotional connections with healthcare consumers. Patients need to personally experience “compassionate, personalized care” when they interact with your brand, or what you’re promoting simply isn’t true. To connect

August 19, 2013