As we know, what’s trending in digital marketing can constantly change. That’s why it’s important to stay proactive with your online presence. Because healthcare changes just as often (if not more), the feat of staying in-the-know about digital marketing trends
OK, I confess, I used to tell myself little lies too. I’d think I was reformed, and then I’d catch myself again. I’d tell myself things like: “It’s non-fat, so it’s OK.” “This time I’m totally committed to keeping my
Keep your website, newsletter, and social media content fresh and engaging with Patient Education Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. Use the copy below on your website homepage or condition-specific pages,
As we continue our series on Advancing Rural Health, we recognize rural Americans experience a unique combination of factors that create disparities in healthcare not found in urban areas. This market environment creates the need for innovative thinking and a
If you’re anything like the average user of the internet, chances are you don’t know exactly what you want to search each and every time. In fact, sometimes the words just don’t make sense (especially in the healthcare space), so
Rural health systems are fertile grounds for innovation – that’s the consensus reached by healthcare executives at the Health:Further conference last month, and we couldn’t agree more. With declining populations compounded by challenges associated with provider shortages, governmental influences and
Ever own a car that is older than most middle school children? One that has you visiting your mechanic more often than most of your friends? One where the repairs are costing you the price of a new car? In
As we begin our September blog series on Advancing Rural Health, it’s helpful to think about the challenges faced by healthcare providers and patients in America’s small-town communities. As shown in the chart below, rural Americans experience a unique combination
Build a form that converts with the right fields! People use online forms for the sake of convenience, so if your form is confusing and uses a confusing series fields there’s a change they’ll become frustrated and abandon that form
KANSAS CITY, Mo. – Dobies Health Marketing, a strategy-first healthcare marketing firm, has launched dhmstudio+, a new division focused exclusively on the unique marketing needs of rural and critical access hospitals. To keep pace in an evolving healthcare industry, rural
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