KANSAS CITY, Mo. – Dobies Health Marketing, a strategy-first healthcare marketing firm, has launched dhmstudio+, a new division focused exclusively on the unique marketing needs of rural and critical access hospitals. To keep pace in an evolving healthcare industry, rural
Years ago, I read a parable about how to make a better decision written by Spencer Johnson, MD. It was about a business leader and his quest for improved decision-making skills as he trekked along a mountain trail. I loved
Can you believe we’re this far through 2018!? Even though we’re getting to a late point in the year, it’s never too late to focus on your online presence. While it’s certainly great to be reactive to any issues you
In marketing, the key to success is a unique point of differentiation conveyed as a clear, consistent, sticky brand message. Any brand that can become synonymous with its unique market position has real potential to become the brand leader, forcing
KANSAS CITY, Mo. — Dobies Health Marketing, a healthcare-specialized marketing, branding and advertising firm, has hired Adam Lee as its new Client Services Manager. In this role, Lee works with clients to ensure the on-time, on-budget execution of deliverables, including
Just like any other business, healthcare providers are faced with the challenge of bringing in new patients in order to support their practice. These patients are able to choose from a wide variety of physicians and specialists, which is why
Corporate social responsibility is good for healthcare. There is a growing body of evidence around the benefits of corporate social responsibility (and its more modern, team-inclusive counterpart, corporate social engagement). A strong strategy can help build consumer loyalty, recruit and
Keep your website, newsletter, and social media content fresh and engaging with Healthwise HealthLinks. The copy promotes timely health themes by highlighting topics in the Healthwise Knowledgebase. If you have the Healthwise Knowledgebase, use the copy below on your website
Time flies when you’re having fun! For the past 20 years, our goal has always been the same: to provide practices and physicians with successful online solutions. You’ve helped us reach that point, and we can’t thank you all enough.
Does this sound like your office? Your patient shows for their appointment on time. They check in and you hand them forms to fill out. Your nurse, and doctor, wait while your patient completes their forms. This patient intake process,
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