What’s New at Onspire Health Marketing

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Associated Purchasing Retains Dobies to Lead Healthcare Brand Initiative

KANSAS CITY, Mo. – Associated Purchasing Services (APS), a group purchasing organization jointly owned by Missouri Hospital Association and Kansas Hospital Association, has retained Dobies Health Marketing to facilitate planning related to its corporate identity and brand. Dobies will lead

Healthcare Marketing Has Real Life Impact

It’s easy to get wrapped up in ROI and profit-building strategies. After all, as healthcare marketers, that’s what we’re hired to do. We drive growth. We build brands. And when we do, we often save lives. Every day I wake

This One Is Just for Fun

Given the nature of what we do, it’s no surprise that everyone at Dobies Health Marketing has at least two personality traits in common: our penchants for creativity and our competitive spirits. Both factored in during our fourth annual holiday

Real-Life Lessons in Social Media and Healthcare

In a social media panel discussion moderated by Carol Dobies at the KCHCS Fall Conference, the three panelists – who represented two hospitals and a local firm that monitors, measures and analyzes digital content – shared their experiences and expertise with