What’s New at Onspire Health Marketing

When & Why You Need to Refresh Your Medical Website

You need to continually refresh your website to maintain credibility. Patients are not going to trust outdated information, old images, or stale content. In fact, they may even get the impression that your practice is not operating at peak performance

2023 Healthcare Marketing Trends

One thing we have learned from the post-pandemic era in healthcare is that we must prepare for what is to come – and adapt. There have been several changes over the last two years, and perhaps more to come. There

Healthcare leaders strategizing with data points overlaid on screen

Leveraging the Right Data in Your Hospital Marketing Strategy

Jordan Kloewer, our senior health data analyst, recently led a discussion at the KC HEALTH Communicators’ fall 2022 conference. His presentation, “Data-Driven Marketing: Leveraging Data for Focus and Measuring What Matters Most,” explored best practices for informing smart hospital marketing

Top Medical Website Design Features & Why

Did you know that 77% of potential patients are using search engines prior to ever booking an appointment? This means that your medical website’s design needs to be engaging, helpful, and functional. As you capture and educate users through your practice website, you will find that the top medical websites have a few things in common. Here are 7 things that will help your website perform better.

Announcing Winner in the 2022 eHealthcare Leadership Awards

Practis is proud to announce Anderson Orthopaedic Clinic has won gold for “Best Overall Site” at the 2022 eHealthcare Leadership Awards. Practis designed the Gold award-winning website for Anderson Orthopaedic Clinic. Our team worked hand-in-hand with Anderson Orthopaedic Clinic to tailor

Creating Website Popups that Work

Pop-up ads, or websitepop-ups, can be an effective form of grabbing attention from your website user. A pop-up is a graphical user interface display, usually a small window, that suddenly appears to the user as they visit a page on your website. It can be a great way to capture attention and achieve a desired outcome. When using pop-ups, there are a few things you need to keep in mind.

5 Tips for Driving New Patient Leads with a QR Code

QR codes have been around since the late 90s, but the technology seemed to be ahead of its time.  It wasn’t until recently that there has been widespread adoption and increased use of QR codes. A QR code allows for scanning

How to Organize your Website Content

When it’s time to write content for your medical website, you may think that it’s a one-and-done project. Too often staff will put effort into a website, mark it off their to-do list, and then miss out on vital and