Facebooking for Better Health
Some people on Facebook are using the Status Update and Fan Page features to help improve their health…and even save their own lives.
June 22, 2010
News
What’s New at Onspire Health Marketing
Make Your Key Messages FAB-ulous
Developing key messages can take time and patience, but by identifying the features, advantages and benefits (FABs) of your offering, you can ensure consistent, targeted messaging across all communication platforms.
June 10, 2010
Brand Audits Reveal What Healthcare Brands Are Really Saying
Brand is about what you do, who you are. It’s your DNA. Why is it then that so many still consider brand to be about the look, the feel, or the words on a page? Ask yourself this: The clothes
May 10, 2010
What Is Your Healthcare Brand Really Saying?
Brand audits can help leadership understand how well the brand aligns with the organization’s strategic priorities and core values, and they can create a road map for both marketers and executives to use in improving the brand’s overall authenticity.
May 9, 2010